Mathematical modeling of optimal product supply strategies for manufacturer-to-group customers based on semi-real demand patterns

Customer demand is the core of the vendor’s implementation of product supply strategies. There are three different patterns of demand: real demand, false demand, and semi-real demand. For this article, we study the product supply strategy formulated for manufacturer-to-group customers based on a sem...

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Bibliographic Details
Main Authors: Zhiyi Zhuo, Ka Yin Chau, Shizheng Huang, Yun Kit Ip
Format: Article
Language:English
Published: SAGE Publishing 2020-07-01
Series:International Journal of Engineering Business Management
Online Access:https://doi.org/10.1177/1847979020941489