Getting Shariah Brandmark: Strategy And Management Promotion of Cordova Hotel in Accelerating the Image as a Shariah Hotel

Purposes:. The purpose of this study was to determine the governance process of Cirebon Cordova hotel, the Cirebon promotional strategy of the Cordova hotel and how the governance & promotion strategy of the Sharia Cordova hotel image of Cirebon. Design/Methodology/Approach: The research method...

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Bibliographic Details
Main Author: Rifqi Maulana Mansur
Format: Article
Language:English
Published: Institut Agama Islam Negeri (IAIN) Curup 2019-12-01
Series:Al-Falah: Journal of Islamic Economics
Subjects:
Online Access:http://journal.iaincurup.ac.id/index.php/alfalah/article/view/1060