Communication management in the aspect of the food industry
The aim of this study. Sectors of the food economy create systems which existence is dependent upon effective communication. Because they operate in a turbulent market environment, they need information about customers, competitors or allies in order to create a trust atmosphere that will lead to th...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Sumy State University
2015-12-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2015_4_175_186.pdf |