Sustainable and responsible labelling and consumption of milk: the consumer’s perception
This paper aims to know the situation of the responsible consumption of milk in Spain and the consumers’ perception about labels indicating the responsible and/or sustainable character of a product. Different seals and labels used at national level have been analysed and a prospective survey was ca...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Research Group on Marketing and Operative Research
2020-11-01
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| Series: | Responsibility and Sustainability |
| Subjects: | |
| Online Access: | https://responsibility-sustainability.org/index.php/R-S/article/view/75 |