Research on the Influence of Mobile Short Video Platform Recommendation Information Characteristics on User Stickiness

The outbreak of the scientific and technological revolution has brought about the vigorous development of the digital economy. Many short video APPs have gradually come into people’s sight and become important tools for leisure and entertainment. At this time, improving user stickiness has become th...

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Bibliographic Details
Main Authors: Chen Jingdong, Chen Mo, Wan Yuezhen
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:E3S Web of Conferences
Subjects:
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/46/e3sconf_icmsem2023_06006.pdf