Social Media Recruitment Strategies to Recruit Pregnant Women Into a Longitudinal Observational Cohort Study: Usability Study

BackgroundUse of social media for study recruitment is becoming increasingly common. Previous studies have typically focused on using Facebook; however, there are limited data to support the use of other social media platforms for participant recruitment, notably in the conte...

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Bibliographic Details
Main Authors: Chloe Pekarsky, Janice Skiffington, Lara M Leijser, Donna Slater, Amy Metcalfe
Format: Article
Language:English
Published: JMIR Publications 2022-12-01
Series:Journal of Medical Internet Research
Online Access:https://www.jmir.org/2022/12/e40298