PENGEMBANGAN DIMENSI KUALITAS LAYANAN E-BANKING DAN HUBUNGANNYA DENGAN KEPUASAN SERTA LOYALITAS KONSUMEN

PENGEMBANGAN DIMENSI KUALITAS LAYANAN E-BANKING DAN HUBUNGANNYA DENGAN KEPUASAN SERTA LOYALITAS KONSUMEN

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SERVQUAL is a service quality measurement model that is assumed to be widely applicable in every sector of service industry, yet research proves the opposite. Characteristic of customer in each segment can be a factor that causes differences in measurement model. According to that fact, this researc...

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Bibliographic Details
Main Authors: Alfian Tan, Paulus Sukapto, Carles Sitompul
Format: Article
Language:English
Published: Muhammadiyah University Press 2014-06-01
Series:Jurnal Ilmiah Teknik Industri
Subjects:
e-banking
customer segment
quality dimension
service quality
satisfaction
loyalty
Online Access:http://journals.ums.ac.id/index.php/jiti/article/view/305/264

Internet

http://journals.ums.ac.id/index.php/jiti/article/view/305/264

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