Controlling of the ecological and economic enterprise security on the bases of ecomarketing
The author of the article described the ecological and economic security concept and defined main methodological approaches to its research. The necessity of the enterprise development on the bases of ecological marketing was grounded. An estimation procedure that shows ecological goods corresponds...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sumy State University
2012-12-01
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Series: | Marketing i Menedžment Innovacij |
Subjects: | |
Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_337_346.pdf |