Semantic Types of Personification in Design Advertising Texts
Personification is a way of artistic assimilation of reality, in the process of which an inanimate denotate is endowed with human properties. The formation of a new meaning is accompanied by implicit increments of an emotionally evaluative nature. The complex nature of this trail attracts the attent...
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| Format: | Article |
| Language: | English |
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Sourthern Federal University
2018-06-01
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| Series: | Izvestiâ Ûžnogo Federalʹnogo Universiteta: Filologičeskie Nauki |
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| Online Access: | http://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/1158 |