Recommendations for Internal Communication to Strengthen the Employer Brand: A Systematic Literature Review
The increasingly intense competition in organisations means that they have to develop strategies to differentiate themselves. One of these strategies consists of using internal communication to improve the company’s attractiveness to outside talent and increase its attractiveness to its existing emp...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2023-10-01
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Series: | Administrative Sciences |
Subjects: | |
Online Access: | https://www.mdpi.com/2076-3387/13/10/223 |