Current Directions and Future Research Priorities of Customer Data Analysis

Customer analysis is receiving special attention from both researchers and professionals. The objective of this paper is to identify the trends of techniques used to address customer’s current problems and shed light on future research directions using a literature review. We reviewed the literature...

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Bibliographic Details
Main Authors: Mohammed M Mohammed, Nagi A. Mohamed, Ali A. Adam, Shazali S. Ahmed, Fakhreldeen A. Saeed
Format: Article
Language:English
Published: Informatics Department, Faculty of Computer Science Bina Darma University 2020-09-01
Series:Journal of Information Systems and Informatics
Subjects:
Online Access:http://journal-isi.org/index.php/isi/article/view/75