Assessing Green Approaches and Digital Marketing Strategies for Twin Transition via Fermatean Fuzzy SWARA-COPRAS

Assessing Green Approaches and Digital Marketing Strategies for Twin Transition via Fermatean Fuzzy SWARA-COPRAS

Integrating green approaches and digital marketing strategies for Information and Communication Technologies (ICTs), which reduce environmental risks to desired levels by eliminating emissions and pollution, is considered one of the most promising solutions for logistics companies. The study strives...

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Bibliographic Details
Main Authors: Selçuk Korucuk, Ahmet Aytekin, Fatih Ecer, Çağlar Karamaşa, Edmundas Kazimieras Zavadskas
Format: Article
Language:English
Published: MDPI AG 2022-12-01
Series:Axioms
Subjects:
twin transition
green transition
digital transition
fermatean fuzzy sets
sustainability
information and communication technology
Online Access:https://www.mdpi.com/2075-1680/11/12/709

Internet

https://www.mdpi.com/2075-1680/11/12/709

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