Data as a Resource for Designing Digitally Enhanced Consumer Packaged Goods

The incorporation of digital functionalities into consumer packaged goods (CPG) has the potential to improve our lives by supporting us in our daily practises. However, despite the increasing availability of data about their use, research is needed to explore how these data can be harnessed to creat...

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Bibliographic Details
Main Authors: Gustavo Berumen, Joel Fischer, Martin Baumers
Format: Article
Language:English
Published: MDPI AG 2022-11-01
Series:Multimodal Technologies and Interaction
Subjects:
Online Access:https://www.mdpi.com/2414-4088/6/11/101