Antecedents and consequences of impulse buying: a meta-analytic study

Purpose - The purpose of this paper is to propose a framework to distinguish between various types of antecedents and consequences of impulse buying. The authors tested it using a meta-analytical approach. Design/methodology/approach - The authors examined 12 databases and analyzed 178 relationships...

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Bibliographic Details
Main Authors: Fernando De Oliveira Santini, Wagner Junior Ladeira, Valter Afonso Vieira, Clécio Falcão Araujo, Claudio Hoffmann Sampaio
Format: Article
Language:English
Published: Emerald Publishing 2019-04-01
Series:RAUSP Management Journal
Subjects:
Online Access:https://www.emeraldinsight.com/doi/pdfplus/10.1108/RAUSP-07-2018-0037