Personal and systemic factors affecting individuals’ procrastination on Internet banking adoption
While considering inhibitors, the purpose of this paper is to examine the moderating role of self-efficacy, perceived image, personal innovativeness, and subjective norm on Internet banking adoption in Tejarat bank of Iran as a public bank. Following IRAN’s 20-year outlook plan, putting IT’s inhibit...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2017-01-01
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| Series: | مطالعات مدیریت کسب و کار هوشمند |
| Subjects: | |
| Online Access: | https://ims.atu.ac.ir/article_6995_87d0f2970c6c568dc07f271717a81df6.pdf |