Three Social-Mediated Publics in Digital Activism: A Network Perspective of Social Media Public Segmentation

This study provides a network perspective to segment social-mediated publics in digital activism based on social media users’ influence on the information dissemination process. We used social network analysis to segment publics based on their information sharing behaviors in the case of the Chinese...

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Bibliographic Details
Main Authors: Lingyan Ma, Yueqian Zhang
Format: Article
Language:English
Published: SAGE Publishing 2022-04-01
Series:Social Media + Society
Online Access:https://doi.org/10.1177/20563051221094775