Churn Prediction in Iran Banking Industry Case of a Private Iranian Bank
Abstract After the emergence of private banks in Iran, due to its attractiveness, this industry has witnessed a rapid growth such banks. The abundance of private banks led to a very high pressure competitive environment and gave dissatisfied customers a chance to easily switch banks. On the other ha...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Sistan and Baluchestan
2018-11-01
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| Series: | پژوهشهای مدیریت عمومی |
| Subjects: | |
| Online Access: | https://jmr.usb.ac.ir/article_4378_ac4a60945620d9fb195cdb410e725c94.pdf |