Food advertising on YouTube channels aimed at children in Brazil

ABSTRACT OBJECTIVE To analyze food advertising on YouTube channels aimed at children in Brazil and the interaction of the public with this type of advertising. METHODS We analyzed the 10 most popular videos from the 25 YouTube most-watched channels with content aimed at children in the country i...

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Bibliographic Details
Main Authors: Juliana de Paula Matos, Polyanna Botrel Tobias, Lavínia Baldim, Paula Martins Horta
Format: Article
Language:English
Published: Universidade de São Paulo 2023-08-01
Series:Revista de Saúde Pública
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-89102023000100239&tlng=en