Strategi Pengembangan Usaha Mikro, Kecil dan Menengah (UMKM) di Kota Pematangsiantar

The purpose of this study was to determine the development strategy of Micro, Small and Medium Enterprises (UMKM) in Pematangsiantar City. The research model is a qualitative approach. The research design is field study and literature study. The focus of research to be achieved is the development st...

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Bibliographic Details
Main Authors: Robert Tua Siregar, Hery Pandapotan Silitonga, Juan Anastasia Putri
Format: Article
Language:Indonesian
Published: Universitas Medan Area 2020-05-01
Series:JKBM (Jurnal Konsep Bisnis dan Manajemen)
Subjects:
Online Access:https://ojs.uma.ac.id/index.php/bisman/article/view/3736