THE INFLUENCE OF DIFFERENT INNOVATION TYPES UPON THE INNOVATIVE PERFORMANCE – EVIDENCE FROM EUROPEAN COUNTRIES

Innovation represents a widely debated topic in the context of current economy, being an opportunity to achieve corporate competitiveness within an environment of uncertainty. The main purpose of this paper is to analyze the impact of different innovation types on the innovative performance in the c...

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Bibliographic Details
Main Authors: Gabriela Lucia SIPOS, Alin IONESCU
Format: Article
Language:English
Published: Universitaria Press Craiova 2015-06-01
Series:Management & Marketing
Subjects:
Online Access:http://mnmk.ro/documents/2015_X1/4-11-1-15.pdf