Designing a Model for Measurement and Improvement of Customer Satisfaction in Organizations with Complex Products and High Technology

In the current dynamic business environment, customer satisfaction (CS) is the primary and most important factor in the survival and growth of any organization from industry, academia or R&D institutions. By measuring customer satisfaction, organizations are able to get an indication of how succ...

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Bibliographic Details
Main Authors: Gholam Reza Tavakoli, Majid Feyzarefi, Omid Heidari
Format: Article
Language:fas
Published: Defence Industries Training and Research Institute 2015-03-01
Series:بهبود مدیریت
Subjects:
Online Access:https://www.behboodmodiriat.ir/article_42867_1dda2d1c99149fa93f1d295c42a83a24.pdf