IMPACT OF MANAGEMENT STRATEGIES ON CORPORATE PERFORMANCE OF SELECTED ENTERPRISES IN KANO STATE, NIGERIA

This study analysed the impact of strategic management on the profitability of selected enterprises in Kano State, Nigeria. Kano State's five largest publicly traded manufacturers were chosen. Primary data were collected via a questionnaire given to 330 randomly picked employees at the selecte...

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Bibliographic Details
Main Authors: Zakari Musa, Daha Tijjani Abdurrahaman, James Terhile Tyohen
Format: Article
Language:English
Published: Danubius University 2024-03-01
Series:Acta Universitatis Danubius: Oeconomica
Subjects:
Online Access:https://dj.univ-danubius.ro/index.php/AUDOE/article/view/2630