Optimizing Sensory Attributes: Exploring the Placement of the Ideal-Product Question in Check-All-That-Apply Methodology

Optimizing Sensory Attributes: Exploring the Placement of the Ideal-Product Question in Check-All-That-Apply Methodology

Consumer research has traditionally played a pivotal role in understanding consumers’ preferences for a product. The check-all-that-apply (CATA) methodology is used in consumer research to gather insights on product attributes. The placement of the ideal-product question within the CATA questionnair...

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Bibliographic Details
Main Authors: Katiúcia Alves Amorim, Silvia Deboni Dutcosky, Fernanda Salamoni Becker, Eduardo Ramirez Asquieri, Clarissa Damiani, Cristina Soares, Jéssica Ferreira Rodrigues
Format: Article
Language:English
Published: MDPI AG 2023-10-01
Series:Applied Sciences
Subjects:
chocolate milk
consumer research
grape juice
ideal product
sensory profile
Online Access:https://www.mdpi.com/2076-3417/13/21/11686

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https://www.mdpi.com/2076-3417/13/21/11686

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