Market Capabilities Strategy, Internal Market Orientation and Performance of Pharmacy Companies Accepted in Tehran Stock Exchange
The purpose of this study is surveying the mediating effect of market capabilities in the relationship between internal market orientation and organizational performance of pharmacycompanies accepted in Tehran stock exchange. This research is applied in terms of the goal and descriptive- survey in t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Iran Strategic Management Society
2016-05-01
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| Series: | مطالعات مدیریت راهبردی |
| Subjects: | |
| Online Access: | https://www.smsjournal.ir/article_88641_00c8b5fcbe95493befac9996aa4c43c8.pdf |