Forecasting the Timing of the Emergence of a Dominant Design: The Case of the Projectors
The timing of market entry is important for companies to achieve commercial success. The relationship between good market entry timing and the emergence of a dominant design was discussed. However, the dominant design was assumed to be known only in retrospect. In this study, targeting the proje...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universitas Indonesia
2024-01-01
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Series: | International Journal of Technology |
Subjects: | |
Online Access: | https://ijtech.eng.ui.ac.id/article/view/6068 |