Consumer trust and willingness to pay for establishing a market-based animal welfare assurance scheme for broiler chickens

ABSTRACT: The aim of this study was to examine Finnish consumers’ preferences and willingness to pay (WTP) for measures to improve broiler chicken welfare and to examine how familiarity with animal production farms, trust in food system actors, and views concerning the responsibility for animal welf...

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Bibliographic Details
Main Authors: Katriina Heinola, Terhi Latvala, Jarkko K. Niemi
Format: Article
Language:English
Published: Elsevier 2023-07-01
Series:Poultry Science
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S0032579123002845