Intention to re-consume organic food: Sensory attributes, egoistic motive, and warm glow in the extended TPB

Intention to re-consume organic food: Sensory attributes, egoistic motive, and warm glow in the extended TPB

This study seeks to examine consumer intention to re-consume organic food in Indonesia from a psychological standpoint using the Theory of Planned Behavior (TPB). In this study, new constructs were included, namely perceived sensory appeal, egoistic motive, and warm glow. Responses were collected fr...

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Bibliographic Details
Main Authors: Dhika Cahyasita, Irham, Jamhari
Format: Article
Language:English
Published: AIMS Press 2021-11-01
Series:AIMS Agriculture and Food
Subjects:
warm glow
theory of planned behavior
egoistic motives
sensory appeal
organic food
environmental concern
health consciousness
Online Access:https://www.aimspress.com/article/doi/10.3934/agrfood.2021054?viewType=HTML

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https://www.aimspress.com/article/doi/10.3934/agrfood.2021054?viewType=HTML

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