Improvement Strategy of Competitive Advantage and Marketing Performance of Public Market
The purpose of this research is to analyze and prove the influence of customer relationship management (CRM), service quality and entrepreneurship orientation to competitive advantage and marketing performance and to analyze and prove the influence of competitive advantage to marketing performance o...
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| Format: | Article |
| Language: | English |
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STKIP Singkawang
2018-11-01
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| Series: | Jurnal Terapan Manajemen dan Bisnis |
| Subjects: | |
| Online Access: | http://journal.stkipsingkawang.ac.id/index.php/JTMB/article/view/824 |