Archetypes of Supply Chain Analytics Initiatives—An Exploratory Study
While Big Data and Analytics are arguably rising stars of competitive advantage, their application is often presented and investigated as an overall approach. A plethora of methods and technologies combined with a variety of objectives creates a barrier for managers to decide how to act, while resea...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2018-05-01
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| Series: | Logistics |
| Subjects: | |
| Online Access: | http://www.mdpi.com/2305-6290/2/2/10 |