Gender Stereotypes in Digital Advertising Case study: L'Oréal
This paper briefly presents the image of gender stereotypes in media and also in advertising and, respectively, digital advertising. The purpose is to observe if nowadays famous beauty brands (in this case - L'Oréal) still use gender stereotypes in the materials published online, on different...
| Main Authors: | , |
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| Format: | Article |
| Language: | Bulgarian |
| Published: |
South-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education"
2024-08-01
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| Series: | Проблеми на постмодерността |
| Subjects: | |
| Online Access: | https://pmpjournal.org/index.php/pmp/article/view/391 |