Substituting sugar confectionery with fruit and healthy snacks at checkout – a win-win strategy for consumers and food stores? a study on consumer attitudes and sales effects of a healthy supermarket intervention

Substituting sugar confectionery with fruit and healthy snacks at checkout – a win-win strategy for consumers and food stores? a study on consumer attitudes and sales effects of a healthy supermarket intervention

Abstract Background The widespread use of in-store marketing strategies to induce unhealthy impulsive purchases has implications for shopping experience, food choice and possibly adverse health outcomes. The aim of this study was to examine consumer attitudes and evaluate sales effects of a healthy...

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Bibliographic Details
Main Authors: Lise L. Winkler, Ulla Christensen, Charlotte Glümer, Paul Bloch, Bent E. Mikkelsen, Brian Wansink, Ulla Toft
Format: Article
Language:English
Published: BMC 2016-11-01
Series:BMC Public Health
Subjects:
Food stores
Food environment
Checkout aisle
Environmental intervention
In-store marketing
Consumer research
Online Access:http://link.springer.com/article/10.1186/s12889-016-3849-4

Internet

http://link.springer.com/article/10.1186/s12889-016-3849-4

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