The Origin of Moral Norms in Business Ethics and Marketing Ethics: Personalism versus Utilitarianism
The article focuses on the possibility of using the principles of personalism and utilitarianism in business ethics and marketing ethics. The author answers the question: Why should we first choose personalism, and not utilitarianism? The main thesis of this article is that for business ethics and...
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| Format: | Article |
| Language: | English |
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The Francis de Sales Scientific Society (TNFS.PL)
2017-07-01
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| Series: | Seminare |
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| Online Access: | https://ojs.seminare.pl/index.php/seminare/article/view/244 |