Factors determining the behavioral usage of the Ethephon for post-harvest durian in Tien Giang province

Factors determining the behavioral usage of the Ethephon for post-harvest durian in Tien Giang province

This paper investigates some determinants of the intention to use the Ethephon for ripening of post-harvest Durian. The research model was developed based on the Unified Theory of Acceptance and Use of Technology (UTAUT) and combined with a perceived risk. This study surveyed 155 farmers and 20 merc...

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Bibliographic Details
Main Authors: Bùi Thị Kim Hoàng, Nguyễn Thị Mỹ Tiên, Đặng Lê Khoa
Format: Article
Language:Vietnamese
Published: TẠP CHÍ KHOA HỌC ĐẠI HỌC MỞ THÀNH PHỐ HỒ CHÍ MINH 2021-08-01
Series:Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh
Subjects:
từ khóa: ethephon, hành vi sử dụng, sầu riêng sau thu hoạch, tiền giang keywords: ethephon, behavioral use, post-harvest durian, tien giang
Online Access:https://journalofscience.ou.edu.vn/index.php/econ-vi/article/view/2000

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