Factors Influencing Customer Satisfaction and E-Loyalty: Online Shopping Environment among the Young Adults

<em>According to Internet World Stats (2012) about 60.7% of the total population in Malaysia uses the Internet and about more than 11 million people out of that number are young adults. From business and marketing perspectives, according to Nelson (2012), satisfied customers tend to share thei...

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Bibliographic Details
Main Authors: Izyan Hizza Bt. HILA LUDIN, Boon Liat CHENG
Format: Article
Language:English
Published: Sciendo 2014-12-01
Series:Management Dynamics in the Knowledge Economy
Online Access:http://www.managementdynamics.ro/index.php/journal/article/view/71