LIFE MICROINSURANCE IN BRAZIL: A PROPOSAL FOR PRICING AND ASSESSING THE TARGET AUDIENCE
The purpose of this article is the creation of a pricing model for life micro-insurance, as well as the analysis of its market potential in Brazil. In this sense, we sought to address issues relating to a biometric table used for pricing, such as the financial impact that the hiring value of this ty...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Associação Brasileira de Engenharia de Produção (ABEPRO)
2017-05-01
|
| Series: | Brazilian Journal of Operations & Production Management |
| Subjects: | |
| Online Access: | https://bjopm.emnuvens.com.br/bjopm/article/view/343 |