Social responsibility and competitiveness in hotels: The role of customer loyalty

The concept of Social Responsibility (SR) has been evolved during the last decade and most organisations care about their society and the environment. While incorporating SR programs through organizational strategies would be mostly optional, the benefits of “doing a good business” may enhance compe...

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Bibliographic Details
Main Author: Ahmed Mehrez
Format: Article
Language:English
Published: Growing Science 2020-01-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol10/msl_2019_398.pdf