DETERMINANTS OF PURCHASE DECISIONS IN THE BALI LUWAK COFFEE AGROTOURISM BUSINESS

The development of the business world is increasingly very competitive, in achieving competitive advantage to increase purchasing decisions. This happened in one of the civets’ coffees agro-tourism businesses in Bali. The ability to manage a company helps the business to become more advanced and abl...

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Bibliographic Details
Main Authors: Ribek P.K., Atmaja N.P.C.D.
Format: Article
Language:English
Published: iVolga Press 2023-05-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:http://rjoas.com/issue-2023-05/article_04.pdf