Proposing a Trust Model for Electronic Banking in Iran
Purpose of this study is to provide a trust model in E-banking in Iran. Concentrating on trust and presenting a trust model are since innovative side of this study. So, first the existing trust models in e-commerce and e-banking have been studied.The proposed model has seven main parts and eight the...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2017-06-01
|
Series: | مطالعات مدیریت کسب و کار هوشمند |
Subjects: | |
Online Access: | https://ims.atu.ac.ir/article_8626_3cc8cc97e57309b96f65bcdd034afa65.pdf |