Competitive strategies in higher education institutions: a case study in the light of resource based view

This study sought to highlight the resources used by an institution of higher education in the pursuit of competitive advantage, based on the precepts of the resource-based view. This is a case study applied in a higher education institution located in Santa Catarina. Data collection was performed t...

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Bibliographic Details
Main Authors: David Rodrigo Petry, Darlan José Roman, Citania Aparecida Pilatti, Carolini Danieli Martins Scheffer Demeterko, Ieda Margarete Oro
Format: Article
Language:Spanish
Published: Universidade Federal de Santa Catarina 2017-06-01
Series:Revista Gestão Universitária na América Latina
Subjects:
Online Access:https://periodicos.ufsc.br/index.php/gual/article/view/40620