Variabel-Variabel yang Mempengaruhi Keputusan Konsumen Menginap Di University Inn Umm

This Research aim to wish to know influence of location, condition of physical ( Tangible Product) and service, security, freshment ( Intangible Product) to behavior of consumer in visit [in] University Inn UMM. Pursuant to result of research can be concluded that result of analysis span scale expla...

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Bibliographic Details
Main Author: M Mursidi
Format: Article
Language:English
Published: Jurusan Teknik Industri, Fakultas Teknik Universitas Muhammadiyah Malang 2012-02-01
Series:Jurnal Teknik Industri
Subjects:
Online Access:http://ejournal.umm.ac.id/index.php/industri/article/view/549