Marketing channels in value creation and delivery of cheese in the Republic of Serbia

Although the use of various forms of marketing channels is increasing within agricultural marketing, there have been only a limited number of research efforts exploring the influencing factors on the structure of agricultural marketing channels and the decisions to select individual intermediaries....

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Bibliographic Details
Main Authors: Petković Goran, Užar Dubravka
Format: Article
Language:English
Published: University of Novi Sad - Faculty of Economics, Subotica 2020-01-01
Series:Anali Ekonomskog fakulteta u Subotici
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0350-2120/2020/0350-21202043101P.pdf