Animated Graphics for Comparing Two Risks: A Cautionary Tale

BackgroundThe increasing use of computer-administered risk communications affords the potential to replace static risk graphics with animations that use motion cues to reinforce key risk messages. Research on the use of animated graphics, however, has yielded mixed findings, and little research exis...

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Bibliographic Details
Main Authors: Zikmund-Fisher, Brian J, Witteman, Holly O, Fuhrel-Forbis, Andrea, Exe, Nicole L, Kahn, Valerie C, Dickson, Mark
Format: Article
Language:English
Published: JMIR Publications 2012-07-01
Series:Journal of Medical Internet Research
Online Access:http://www.jmir.org/2012/4/e106/