New tests of cumulative prospect theory and the priority heuristic: Probability-outcome tradeoff with branch splitting
Previous tests of cumulative prospect theory (CPT) and of the priority heuristic (PH) found evidence contradicting these two models of risky decision making. However, those tests were criticized because they had characteristics that might “trigger” use of other heuristics. This paper presents new te...
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| Format: | Article |
| Language: | English |
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Cambridge University Press
2008-04-01
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| Series: | Judgment and Decision Making |
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| Online Access: | https://www.cambridge.org/core/product/identifier/S1930297500000875/type/journal_article |