The Environmentalist Movement in the World and Environmental Studies in the Marketing Literature

Problems such as environmental pollution, the depletion of the ozone layer, the melting of glaciers due to global warming, the decline in clean resources and the extinction of some species have prompted people to consider the idea of a more sustainable world. In this process, humanity is going throu...

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Bibliographic Details
Main Author: Bilge Nur Öztürk
Format: Article
Language:English
Published: University of Warsaw 2021-01-01
Series:Journal of Marketing and Consumer Behaviour in Emerging Markets
Subjects:
Online Access:https://press.wz.uw.edu.pl/jmcbem/vol2021/iss1/3/