The consumer behavior analysis of virtual clothes

Although the market for NFT digital products in China is still in its early stages of development, a myriad of young individuals have recently become interested in purchasing the recently trendy virtual clothes. In order to probe deep into the value components of virtual products, the author wishes...

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Bibliographic Details
Main Author: Xu Sheng
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Telematics and Informatics Reports
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2772503023000075