Mathematical Model of Celebrity Worship Tendency Among K-Pop Fans in South Sulawesi

Celebrity worship is a form of almost obsessional participation in which people idolize and even start to “worship” their favorite celebrities. Twitter reveals that in 2021, Indonesia was ranked fourth as the country with the most number of Korean Pop (K-Pop) fans. In this study, we constructed a SE...

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Bibliographic Details
Main Authors: Arsita Asni Asriani, Minggi Ilham, Side Syafruddin, Arwadi Fajar, Mulbar Usman
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:ITM Web of Conferences
Online Access:https://www.itm-conferences.org/articles/itmconf/pdf/2024/01/itmconf_iicma2024_01004.pdf