Improving banking services quality: Example of mobile banking
Implementation of contemporary information technology provided banks with the possibility to communicate with clients through mobile banking. To improve this service quality, banks must monitor and analyse components that determine clients' intention to communicate with their bank through this...
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Format: | Article |
Language: | English |
Published: |
Association of Serbian Banks
2022-01-01
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Series: | Bankarstvo |
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Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/1451-4354/2022/1451-43542201010L.pdf |