Promotion of Banking Products and Services
Banking marketing represents all the shares held by the bank in terms of investigating and market research, adjust products and services to market requirements owned or intends to enter, development, promotion and launch of new products in order to meet immediate objectives or the bank's perspe...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Dunarea de Jos University of Galati
2019-08-01
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| Series: | Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics |
| Online Access: | http://www.eia.feaa.ugal.ro/images/eia/2019_2/Fortea_Ioan.pdf |