Systematization of marketing pricing methods

The methodical aspects of marketing price forming are investigated in the article. Methods of marketing pricing are systematized. The suggestion on the improvement of pricing process for domestic industrial enterprises is given.

Dades bibliogràfiques
Autors principals: V.V. Bozhkova, I.M. Ryabchenko
Format: Article
Idioma:English
Publicat: Sumy State University 2012-12-01
Col·lecció:Marketing i Menedžment Innovacij
Matèries:
Accés en línia:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_74_80.pdf