Systematization of marketing pricing methods

The methodical aspects of marketing price forming are investigated in the article. Methods of marketing pricing are systematized. The suggestion on the improvement of pricing process for domestic industrial enterprises is given.

Bibliographic Details
Main Authors: V.V. Bozhkova, I.M. Ryabchenko
Format: Article
Language:English
Published: Sumy State University 2012-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_74_80.pdf