Assessing the Influence of the Multisensory Atmosphere on the Taste of Vodka
A preliminary study designed to assess the impact of the multisensory atmosphere (involving variations in lighting and music) on people’s rating of unflavoured and flavoured (citron and raspberry) vodkas is reported. The auditory and visual attributes of the environment were changed as people tasted...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2015-09-01
|
| Series: | Beverages |
| Subjects: | |
| Online Access: | http://www.mdpi.com/2306-5710/1/3/204 |